Public Relations

Public Relations and Publicity are two areas where good exposure can be achieved for marketers at relatively low cost (compared to advertising costs). This can range from a demonstration of good corporate citizenship through to product coverage in trade magazines.

Blue Rock develops a broad spectrum of these activities for clients who see the potential for their company,products and services to be exposured to their key markets via the media.

Client: Reln Plastics
Product: Compost Mate

This publicity appeared in several consumer magazines last Summer to highlight the benefits of Compost Mate for home gardeners.


Client: Reln Plastics
Product: Uni-pit

This press coverage of helped launch the Reln Uni-pit to specifiers and tradespeople in a variety of trade magazines.


Client:
Jackel
Product: Image Maker

Product publicity for Image Maker appeared in craft and sewing magazines to launch this product.


Client:
Jackel
Product: Dylon dyes

To make more women aware of Dylon dyes, this feature story was developed for the Home Living section of the Cumberland newspaper group.